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The 30 years between 1940's and the 1960's saw a great evolution in the amount of products existing under the Hyster brand name. In 1946, Hyster opened a plant in Danville, Illinois that was fully devoted to mass producing trucks. This allowed Hyster to drive its costs down and, simultaneously, offer a better quality product at industry aggressive prices. In 1952, Hyster began its first foray in to the international production market through opening its first plant in the Netherlands. The Netherlands plant was originally designed to produce two products: Hyster 40" and the Karry Kranes.
Between the late 1950's through the 60's, Hyster continued to expand into new markets. They started building container handlers in the US in 1959 to meet with the ever growing demand for transportation goods. In 1966, Hyster developed a process for enabling a lift truck to go both forward and backwards using the same pedal. This pedal was termed the Monotrol pedal, which revolutionized the industry. Later on in the decade Hyster opened a R&D centre in Oregon that was concentrated on enhancing the design and performance of lift trucks. The centre is still one of the world's greatest testing facilities in the materials handling industry.
The 1960's was characterized by rapid growth throughout the entire materials handling industry. Due to this, Hyster considered it necessary to refocus its strategy towards these emergent mass markets. Consequently, in 1970, the XL design philosophy was born. The XL design philosophy allowed Hyster to offer better quality at a more reasonable price. A further expansion in production capabilities was necessitated by the demand in Europe for Internal Combustion Engine Vehicles. To plug this hole, a plant in Craigavon, Ireland was opened in 1980. Through the eighties Hyster continued to focus on developing industry leading lift trucks. The Hyster company name was recognized throughout the globe for its dedication towards quality. This attention to excellence produced a lot of suitors for the enterprise. In 1989, a large international corporation based in Ohio called NACCO Industries purchased Hyster and started an aggressive growth plan. NACCO swiftly changed the XL philosophy with a more driver oriented lift truck that focused on operator comfort, which is known as the XM generation of forklifts.
The evolving needs of Hyster's valued clientele, led by improvements in supply chain management, required Hyster to continuously innovate and make investments in new production systems during the next few decades. Acquisitions and investments were made in the US, Italy, Netherlands, and many other places throughout the world. All of these investments have made Hyster a worldwide leader in the forklift market. In 2009, Hyster celebrated its eightieth anniversary as an industry leader of materials handling equipment, which consists of more than 300 various models of forklift trucks.
