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As a global leader in forklift trucks, Hyster continuously strives for excellence in product quality and safety. However, it began as a manufacturer of lifting equipment and winches. Most of its production was focused in the northwest United States and dealt mostly with the timber and logging industry. A couple years after the first forklift trucks were invented Hyster became synonymous with quality manufacturing. Over the previous 80 years Hyster has continued to get bigger and develop its product line. The growth of its products coupled with its desire to stay service oriented has allowed Hyster to mature into the worldwide participant it is now.
In the period between 1940 and 1960, Hyster sustained its progress throughout the western world. In 1946, Hyster opened a plant in Danville, Illinois that was totally devoted to bulk manufacturing trucks. This allowed Hyster to force its expenses down and, simultaneously, offer a better quality product at industry competitive rates. In 1952, Hyster began its first foray in to the international production market through opening its first plant in the Netherlands. The Netherlands plant was originally designed to produce two products: Hyster 40" and the Karry Kranes.
Hyster, along with the entire forklift industry, continued to spread out into different product lines throughout the 1950's and 60's. They began constructing container handlers in the US in 1959 to satisfy the ever growing demand for transportation goods. In 1966, Hyster developed a system for enabling a lift truck to go both ahead and backwards using the same pedal. This pedal was referred to as the Monotrol pedal, which revolutionized the industry. Later in the decade Hyster opened a R and D centre in Oregon that was focused on improving the design and functionality of lift trucks. The centre is still one of the world's top testing facilities in the materials handling industry.
The sixties was characterized by rapid growth right through the whole materials handling industry. Due to this, Hyster considered it necessary to refocus its strategy towards these emergent mass markets. Consequently, in 1970, the XL design philosophy was born. The XL design philosophy allowed Hyster to afford superior quality at a more affordable price. A further expansion in manufacturing capabilities was necessitated by the need in Europe for Internal Combustion Engine Vehicles. To fill this hole, a plant in Craigavon, Ireland was opened in 1980. Through the 80's Hyster continued to focus on developing industry leading forklifts. The Hyster brand name was known throughout the globe for its dedication towards superiority. This attention to excellence produced many suitors for the enterprise. In 1989, a large international company based in Ohio called NACCO Industries purchased Hyster and began an aggressive growth strategy. NACCO rapidly changed the XL philosophy with a more driver oriented truck that focused on operator comfort, which is well-known as the XM generation of forklifts.
With the comprehensive change towards just-in-time administration procedures, Hyster has been required to keep up with the trends through investment in new and diverse technologies. Acquisitions and investments were made in the United States, Italy, Netherlands, and lots of other places throughout the world. All of these investments have made Hyster a world leader in the forklift market. Recently, Hyster celebrated its 80th anniversary as an industry leader of materials handling equipment, which comprises over 300 different styles of lift trucks.
